Look magazine advertising – Benefits, costs and how it works

As one of Vietnam’s leading lifestyle publications, Look magazine attracts a style-conscious audience interested in fashion, culture, and modern living. For brands, Look magazine advertising is a proven way to reach readers who value aesthetics and trendsetting ideas. With multiple ad formats, competitive rates, and a highly engaged readership, it offers a platform where campaigns can stand out and build lasting impact.

About Look magazine

LOOK magazine is the official in-flight publication of Bamboo Airways, released monthly with a strong editorial focus on culture, travel, fashion and lifestyle.

Each issue of LOOK is published at the beginning of the month and distributed to passengers on both domestic and international flights of Bamboo Airways, as well as in airport lounges and across the resort–hotel ecosystem managed by FLC Group.

With thousands of copies circulated every month and a strong presence in both print and digital formats, LOOK reaches an audience actively seeking inspiration and new ideas. Thanks to its wide readership and high credibility, advertising in LOOK magazine has become an exceptional way for brands to showcase themselves in a premium media environment, where their messages naturally align with the aspirations and lifestyle of the readers.

Look magazine

Benefits of advertising in Look magazine

Choosing Look magazine advertising allows brands to connect with readers in a premium and trusted media environment. Some of the key benefits include:

• Direct access to high-end customers: LOOK is distributed on all Bamboo Airways flights, where high-income customers with sophisticated aesthetic tastes such as businessmen, experts, and business-class travelers are concentrated.
• Luxurious and trustworthy media environment: ​​As the official publication of Bamboo Airways, LOOK magazine carries a standard brand image, ensuring prestige and selectivity in each content, helping advertisements to be placed in a high-end and trustworthy context.
• Increase brand recognition value: LOOK’s sophisticated content, aesthetic design and modern style help advertising messages to be expressed artistically, contributing to enhancing the brand image in the eyes of readers.

Long-term effectiveness and strong spread: In addition to the printed version on the plane, LOOK also has a digital magazine version shared online, helping advertisements reach multiple channels and maintain recognition effectiveness for a long time.

Benefits of advertising in Look magazine

Popular forms of advertising on Look Magazine

When choosing Look magazine advertising, brands can choose from a variety of formats to suit their goals and media budget:

Full-page image ads

A single striking image or creative layout takes over an entire page, ensuring readers’ full attention. This format is perfect for luxury brands, fashion, or products that rely heavily on visual impact.

Full-page image ads

Advertorials (sponsored articles)

A mix of editorial-style content and advertising. Brands can tell their story in an informative, engaging way while still highlighting products or services. This approach builds stronger reader connections than image ads alone.

Advertorials (sponsored articles)

Collection features

Multiple brands appear together under one curated theme, such as fashion, food, or travel. This format makes it easy for readers to compare options while associating the brand with a trending lifestyle category.

Collection features

Special feature sections

Look regularly dedicates sections to topics like style trends, travel inspiration, or cultural events. Advertising in these sections helps brands reach highly targeted readers who already show interest in the subject matter.

Special feature sections

Cost of Look magazine advertising

The cost of Look magazine advertising depends on the format, placement, and duration of the campaign. Premium options like front-page or special sections are priced higher, while shared spaces are more affordable. Typical ranges include:

• Full-page image ads: USD 2,000 – 3,000 per issue
• Advertorials (sponsored articles): USD 1,500 – 2,500 depending on length and layout
• Collection features: USD 800 – 1,500 per brand
• Special feature sections: USD 2,500 – 4,000 for premium placements

For a specific quote, please contact Quangcaosanbay.vn for quick advice and support.

Cost of Look magazine advertising

Look magazine advertising process

To book Bamboo Airways Look magazine advertising, please refer to the following process from Quangcaosanbay.vn::

• Defining objectives: We start by understanding your campaign goals, whether that’s building awareness, launching a new product, or connecting with style-conscious travelers.
• Selecting formats: Together, we choose the most suitable format, from full-page ads and advertorials to collection features or premium sections, based on your goals and budget.
• Choosing placement and duration: We advise on the best positions in the magazine and recommend booking periods that maximize visibility. Longer-term campaigns often create stronger impact.
• Content preparation: Our team supports you in developing visuals and articles that align with the magazine’s tone and capture readers’ attention.
• Approval and booking: We handle submissions, coordinate with the editorial team, and ensure everything is approved smoothly.
• Campaign execution: Once published, your ad appears onboard and reaches a premium audience of engaged travelers.

Look magazine advertising process

Quangcaosanbay.vn – A reputable and affordable advertising service provider on Look magazine

At Quangcaosanbay.vn, we know every brand has unique goals when it comes to Look magazine advertising. That is why we focus on designing solutions that suit the needs of businesses, from raising awareness, highlighting products or strengthening brand image.

Our team is here to guide you through each step, from selecting the right format to ensuring your campaign runs smoothly and effectively. By choosing us, you gain a trusted partner who prioritizes both your budget and your impact, helping your message reach Look magazine’s style-conscious readers in the best way possible.

Look magazine advertising is a powerful way for brands to connect with a wide, style-conscious readership. With diverse formats, flexible costs, and strong credibility, it remains one of the most effective print advertising channels in Vietnam. Contact Quangcaosanbay.vn immediately via hotline 0936 737 727 for quick consultation.