Da Nang Airport advertising: Reach millions of travelers daily

Da Nang airport advertising is gradually asserting its position as an effective communication channel for businesses. With a steadily increasing volume of both domestic and international passengers, the airport has become an ideal touchpoint for brands to effectively reach millions of potential customers. Let’s explore the outstanding advantages of advertising at Da Nang Airport with Quangcaosanbay.vn.

Overview of Da Nang International Airport

Located in Da Nang City, Da Nang International Airport ranks among the top three major aviation hubs in Vietnam, following only Noi Bai and Tan Son Nhat airports. Thanks to its strategic position in Central Vietnam, the airport not only facilitates domestic connectivity across regions but also serves as a vital gateway to neighboring countries in Asia.

The airport consists of two terminals: the Domestic Terminal (T1) and the International Terminal (T2), spanning a total area of approximately 842 hectares. It is equipped with two runways measuring 3,500 meters and 3,048 meters in length, capable of accommodating a wide range of aircraft. In 2024, Da Nang Airport handled nearly 14 million passengers through its two main terminals.

With its modern infrastructure and prime location, Da Nang International Airport has become an ideal destination for businesses to launch impactful advertising campaigns.

Reasons to choose Da Nang airport advertising

Thanks to its strategic location and steadily growing passenger volume, Da Nang airport advertising has become an ideal choice for brand communication campaigns. Whether it’s Da Nang airport advertising in the international terminal or in the domestic terminal, businesses can take advantage of high visibility and targeted reach. Below are the key reasons why more and more brands are choosing to advertise here:

• Reach a large number of potential customers: With over 15 million passengers per year, the airport offers a unique opportunity to directly connect with a wide and diverse audience, both domestic and international.
• Target the right audience: Target the right audience: Airports attract a wide range of high-value customers, including: High-income travelers, business people, professionals, investors, domestic and international tourists. These segments represent ideal target markets for many industries, as they have strong purchasing power, are open to new experiences, and are likely to use premium products and services.
• Enhance brand visibility: With high frequency and long exposure time, airport advertising helps increase brand recognition effectively.
• Position the brand as premium: A modern, professional airport environment elevates brand perception, fostering trust and a sense of prestige among target audiences.
• Expand opportunities for partnerships and investment: As a key international gateway in Central Vietnam, Da Nang Airport allows businesses to connect with potential partners and investors from both local and global markets.
• Diverse advertising forms: Da Nang Airport has many diverse advertising forms such as LED screens, billboards, standees,… for businesses to choose from to suit their budget and campaign goals.

Types of Da Nang airport advertising

Da Nang airport advertising comes in various formats. Below are some of the most popular advertising types, strategically placed throughout the airport to maximize brand visibility:

• Outdoor Billboards (Pano): Large-format billboards located at the airport entrance, parking areas, and access roads to the terminal are highly effective due to their size and visibility from a distance. This is an ideal option to create a strong first impression on tens of thousands of passengers and greeters each day.

• LED/LCD Screens: LED/LCD screens are commonly installed in the check-in area, departure lounge, and baggage claim zones. With the ability to display dynamic videos and slides, this format ensures continuous exposure, especially effective during passengers’ waiting time.

• Light box display: Light boxes are often placed at the entrance of the station, baggage claim carousel and arrival gate. With a fixed position and high brightness, this form ensures stable visibility day and night.

• Hanging billboard: This form of advertising is suspended from the ceiling and is typically installed in high-traffic areas such as public zones, check-in areas, waiting lounges, or arrival halls. Its standout feature is its wide and unobstructed visibility, making it effective in capturing the attention of passengers from various distances and angles.

• Standees: Standee is a type of upright advertising display, typically featuring a supporting frame and printed content, and can be easily moved. Standees are commonly placed in high-traffic areas such as check-in zones, waiting lounges, and baggage claim areas, helping to attract the attention of passengers.

• Product & information booths: Promotional information counters for brands at airports are prominently designed booths typically located in high-traffic areas such as the main hall, check-in zones, waiting lounges, or arrival halls. These counters serve as spaces for brands to showcase products, introduce services, and interact directly with passengers. With eye-catching designs and direct customer engagement, this form of advertising enhances brand experience, increases visibility, and drives purchasing decisions right at the point of contact.

Estimated quotation for Da Nang Airport Advertising

The cost of Da Nang airport advertising depends on many factors such as advertising format (LED screen, light box, trolley, etc.), display location (arrival hall, departure gate, baggage claim area), size, and duration of advertising. Accordingly, premium advertising locations in high-traffic areas are often more expensive.

On average, advertising prices range from 5 to 20 million VND/month for static advertising and from 15 to 50 million VND/month for digital advertising.

To receive a quote that fits your brand’s goals and budget, contact Quangcaosanbay.vn today via hotline 0936 737 727 to receive professional advice from our airport communications experts.

See more: Dien Bien Phu Airport Advertising: A Smart Choice for Businesses in the Northwest Region

How to book Da Nang Airport Advertising services?

To ensure the best experience for clients using Da Nang airport advertising services, Quangcaosanbay.vn follows a clear and professional workflow consisting of the following steps.

Step 1: Gathering information & media planning

Clients provide a campaign brief including key details such as objectives, target audience, timeline, and estimated budget. Based on this, Quangcaosanbay.vn develops a comprehensive media plan outlining suitable ad formats, quantities, locations, schedule, and a detailed quotation.

Step 2: Contract agreement

Once the client agrees with the proposal, both parties sign a formal contract specifying costs, discounts (if any), implementation timeline, and service terms.

Step 3: Initial payment

The client proceeds with a deposit payment as agreed in the contract, allowing Quangcaosanbay.vn to begin preparations for the campaign.

Step 4: Advertising design submission

Clients are required to provide the advertising maquette in the specified dimensions. For certain advertising formats that require official approval, Quangcaosanbay.vn will use the finalized maquette to request approval from Da Nang Airport.

Step 5: Color test printing

Our technical team prints several test versions of the design (original color, darker tone, lighter tone) and submits them to the client for final approval before mass printing.

Step 6: Installation & campaign execution

Once approved, we proceed with on-site installation and execution of all advertising materials as scheduled and agreed upon in the contract.

Step 7: Final reporting & maintenance

After completion, Quangcaosanbay.vn provides photo documentation and a final report for client approval. We also monitor the campaign and offer maintenance services throughout the campaign period to ensure optimal visibility and performance.

Read more: Phu Cat Airport advertising – A powerful investment for your brand

Tips to optimize your airport advertising campaign

Advertising at Da Nang International Airport presents a great opportunity for brands to reach millions of potential customers, thanks to its consistently growing passenger traffic each year. Below are some useful tips to help businesses optimize the effectiveness of their airport advertising campaigns:

• Choose strategic advertising locations within the airport:
  At Da Nang Airport, high-traffic areas such as the check-in hall, security screening zone, boarding gates, and baggage claim area are ideal spots for advertising. These are considered “golden locations” for placing billboards, LED screens, banners, or standees due to the long exposure time and high visibility to passengers.
• Target the right customer segment:
  Passengers at Da Nang Airport are diverse, including international tourists, domestic travelers, and business professionals. Therefore, businesses should clearly define their target audience and select advertising zones accordingly. For example, if aiming to reach international travelers, the international departure/arrival areas should be prioritized.
• Design professional and eye-catching advertising content:
  An effective ad at Da Nang Airport should prominently display the brand’s logo and name, along with easily visible contact information such as a phone number or address. The message should be concise, easy to read, and memorable well-suited for passengers who are on the move.
• Consider the timing and duration of your campaign:
  Peak travel periods such as holidays, Tet (Lunar New Year), and summer vacation are ideal times to run airport advertising. Additionally, it’s recommended that businesses maintain their campaigns for at least 6 to 12 months to maximize brand recall and create a lasting impression on passengers.

Quangcaosanbay.vn – Trusted Da Nang airport advertising provider

Quangcaosanbay.vn is a trusted partner for businesses looking to advertise at Da Nang International Airport. With extensive experience in airport media planning and execution, we offer tailored advertising solutions that help brands reach the right audience in the right place. From strategic location selection to eye-catching design and campaign management, Quangcaosanbay.vn ensures your message stands out in one of Vietnam’s busiest airports. Trusted by leading brands, we are committed to delivering professional service, high visibility, and measurable results for every campaign.

Da Nang airport advertising not only allows brands to reach a large volume of passengers every day but also helps build a professional and trustworthy image in the eyes of customers. By selecting the right placement, creating impactful content, and launching campaigns at the right time, airport advertising in Da Nang can become a powerful lever to strengthen brand presence and market positioning. Contact Quangcaosanbay.vn via hotline 0936 737 727 today to explore the best advertising opportunities at Da Nang Airport and elevate your brand to new heights.